Appointment setting · Cold calling · Lead generation

A calendar full of appointments that actually show up.

EMS is an AI-assisted outbound team. Our trained setters call and follow up on your leads, book qualified appointments straight into your calendar, then confirm every one so your closers spend their day on real conversations.

Calling into US · Canada · UK · Australia

Setter's sheet · Tuesday Example
  • 09:30CSTRoof inspectionHomeowner · Plano, TXConfirmed
  • 11:00ESTFinal expense reviewAge 67 · Tampa, FLConfirmed
  • 13:15PSTWindow replacement quoteHomeowner · Fresno, CAReminder sent
  • 15:45ESTLife insurance consultFamily of 4 · Columbus, OHConfirmed
  • 17:30AESTSolar assessmentHomeowner · Brisbane, QLDBooked today
Times in the lead's local zone5 booked · 3 confirmed
80

appointments booked by one EMS setter in a single month for a US insurance agency

100%

Job Success Score on Upwork

4 / 4

client reviews on Upwork rated five stars

8am–9pm

calling window, always in the lead's own time zone

What we do for you

One team handles the phone work between a fresh lead and a seat at your closer's table. We work inside your CRM and dialer, under your company name, to your booking rules.

Appointment setting

Setters work your inbound and aged leads, qualify them against your criteria, and book them into your calendar.

You getBooked, qualified appointments with notes on every lead

Cold calling

Outbound calls to your lists with a script we refine with you each week, logged call by call in your CRM.

You getConversations, callbacks and a cleaner list

Lead generation

AI-assisted research builds and checks targeted lists, so callers spend their time talking, not searching.

You getVerified contacts that fit your ideal customer

Recruiting calls

We screen and schedule candidates for agent and field roles, so your managers only meet people worth meeting.

You getScreened candidates booked for interviews

Customer support

Phone, email and chat support in your tone of voice, with clear handoff rules for anything that needs you.

You getAnswered customers and a log of every request

Who we work with

Our deepest experience is in insurance and home improvement. We also book for any business that sells through a conversation, so our setters learn your language, objections and booking rules before the first call.

Insurance agencies

Keep your agents in front of buyers.

We call your leads fast, qualify them, and book reviews and consultations your agents can close.

  • Final expense
  • Medicare
  • Life
  • ACA / health
  • Property & casualty
  • Auto & home
  • Commercial
  • Annuities
  • Dental & vision

Home improvement

Fill your estimators' week.

We turn homeowner leads into in-home estimates and inspections, confirmed so your crews don't drive to empty driveways.

  • Roofing
  • Solar
  • HVAC
  • Windows & doors
  • Remodeling
  • Siding & gutters
  • Bathrooms & kitchens
  • Flooring
  • Plumbing
  • Pest control
  • Pools
  • Landscaping

We also book for

Real estate

  • Agents & brokers (buyer and seller leads)
  • Investors & wholesalers (motivated sellers)
  • Mortgage & lending
  • Property management

Financial services

  • Business funding & MCA
  • Financial advisors & wealth
  • Tax & accounting firms
  • Debt relief & credit repair

B2B & SaaS

  • Software demos
  • IT services & MSPs
  • Marketing & lead gen agencies
  • Staffing firms
  • Commercial cleaning & facilities
  • Logistics & freight

Health & wellness

  • Dental practices
  • Med spas & aesthetics
  • Chiropractic & physical therapy
  • Senior care & home health
  • Gyms & fitness studios

Legal

  • Personal injury
  • Immigration
  • Estate planning
  • Bankruptcy
  • Family law

Coaching & education

  • Business & sales coaches
  • Consultants
  • Online programs & courses
  • Trade & training schools

Automotive

  • Dealership sales & service
  • Auto repair & detailing
  • Car finance

Events & travel

  • Venues & event planners
  • Travel agencies
  • Timeshare & vacation clubs

Don't see your field? If your sale starts with a call or a meeting, we can book it. Tell us about it.

How it works

Start with a two-week pilot. You see real numbers before you commit to a monthly plan.

  1. 30-minute call

    We learn your offer, your leads, your calendar and what counts as a qualified appointment.

  2. Onboarding form

    You share CRM or dialer access, lead lists, scripts and booking rules. About five minutes.

  3. Two-week pilot

    Your setters start calling and booking. You see every call and every booking in your own tools.

  4. Weekly report

    Booked, shown and no-show numbers each week, with what we are changing next.

AI-assisted, human-spoken

AI does the busywork. People do the talking.

Your leads always hear a trained person. Behind each setter, AI tools handle the work that slows callers down, so more of every hour goes into conversations.

  • BeforeLead research, list cleaning and call notes prepared ahead of each session
  • DuringScripts and objection answers tuned to your offer
  • AfterCall reviews against a quality scorecard, and your weekly numbers

How we protect your show rate

  1. Within 5 minutes of booking
    Calendar invite and confirmation email with the agenda
  2. The day before
    Reminder call or text, with an easy way to reschedule
  3. 2 hours before
    Short nudge with the time and the meeting link
  4. At the appointment
    Your closer meets a lead who expects the call

Clean calling, by default

Your name is on every call we make, so we follow your rules plus our own compliance checklist from the first day.

Your leads stay yours

We never resell or reuse your leads or your data with anyone else.

Do-not-call respected

We check your suppression list and national do-not-call registries before a campaign starts.

Right hours, right dialing

Manual or preview dialing, within 8am to 9pm in the lead's time zone and your state rules.

Questions we hear first

Anything else, ask on the call. We answer straight.

Do your setters work in our systems?

Yes. We use your CRM, dialer and calendar, so every call and booking is visible to you in real time. If you don't have a setup yet, we help you pick a simple one.

Which countries do you call?

The United States, Canada, the United Kingdom and Australia. Shifts are scheduled around your leads' local hours.

How do you charge?

Most clients start with a two-week pilot, then move to a monthly plan per setter. For some campaigns we also offer a lower base plus a fee per appointment that shows. We quote after the first call, once we know your volume.

How fast can you start?

Setters start once we have your onboarding form, lead access and booking rules. The 30-minute call is where we plan the start date together.

What do we need to provide?

Leads or a target list, access to your CRM or dialer, your calendar, and an hour of your time in week one to review scripts and the first calls.

Let's see what your leads are worth with a setter on them.

Book 30 minutes with Fahd. Bring your lead source and your monthly target, and leave with a pilot plan.

Email [email protected] Calls Mon–Fri, by Google Meet